DEFEND PUBLIC HEALTH CARE CAMPAIGN

Sisters, Brothers, and Friends,

I am writing to provide you with an update on our We Work For Manitoba Defend Public Health Care campaign. The campaign, that was launched on December 13, 2022, has been featured in radio ads in 5 Manitoba regions and on 13 billboards across multiple communities in the province, in addition to an extensive presence through social media ads.

A direct link to the campaign can be found here: https://weworkformanitoba.ca/defendhealthcare

Since launching in December, the Defend Public Health Care campaign has had an unprecedented impact online:
• 7,069 letters/emails sent to MLAs, the Minister of Health, and Premier Stefanson, to date – 829 or ~11% submitted from CUPE members
• 3,651 emailable people (opted in to contact list) – 532 or ~14% are CUPE members
• 284,265 unique people have seen the Defend Public Health Care ads on social media
• The ads have been seen a total of 2,431,790 times

If your Local has not yet promoted the Defend Public Health Care email petition and campaign to your members, we are encouraging Health Care Local Presidents’ to do so by sending a message to members such as the following: More than 7,000 Manitobans have already signed the We Work for Manitoba email petition to Defend Public Health Care. Please join us, by adding your name and sharing a link to the campaign on your own social media and/or on your Local’s social media: https://weworkformanitoba.ca/defendhealthcare Thank you for helping amplify CUPE’s efforts to Defend Public Health Care in Manitoba!